The Minds and Hearts Behind
Discover The People Carrying The Spark Forward
Meet the founders, team, and partners; the visionaries and doers behind the movement. This is just a glimpse into who we are, with many more devoted diverse hands of various race, religion, nationality, sex, language carrying the flame forward. Our gratitude belongs to all who make it happen.
PARTNERS
Born in Istanbul, where tradition whispers and modern life beats, Idil grew up within a harmony of opposites that shaped her outlook on life. Her lineage carries the legacy of Queen Soraya, a pioneering woman ahead of her time. A former collegiate tennis player, she holds a BA in Textiles and an MA in Fashion from Domus Academy Milano, which laid the groundwork for her mastery of raw materials and shaped her vision with Italy’s clean, minimal, quality-driven aesthetic.
As both designer and athlete, her perspective deepened while caddying for her daughters, where she recognized a gap in golf fashion: a need for style that blends seamlessly with sport and extends beyond the course. Tarzi Sport® was born as her initiative — a fashion-tech athleisure brand redefining golfwear with intelligence, femininity, respect for tradition, and a lighter footprint. Idil dedicates this venture to women who embrace long hours with passion, and for whom clothing is an expression of femininity and empowerment.
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Recognized as the Founder Father of Golf in the UAE, Ismail Sharif has dedicated his life to shaping the region’s golfing landscape. A pioneer, visionary, and the first Emirati golf professional, the Former UAE Champion 7 times, he laid the foundation for the sport’s visionary growth across generations. His tireless efforts in grassroots development turned golf into a national pathway of opportunity and pride. With decades of experience, Sharif continues to inspire players, mentors, and communities, bridging tradition with innovation.
On a working trip to Dubai to present Tarzi Sport® to the region’s golf distributor, Idil Tarzi crossed paths with Ismail Sharif at Jumeirah Golf Estates, home to the DP World Tour. Standing with Tarzi Sport®, he carries forward the deeper idea that golf is not only a sport but a movement of global culture and empowerment.
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THE SPARKS
Mina, founder of GO BEHIND THE MOVEMENT and Tarzi Sport®, embodies the spark that started it all. At just seven, she voiced the need for stylish golf attire — especially golf pants that truly fit — planting the first seed of a vision that would grow into a brand. A member of Wofford College’s Class of ’26 in the USA, she advances her studies in Global Economics & Finance, enriched by exchanges in Milan and Copenhagen that expanded both her network and perspective.
A competitive golfer since childhood, Mina rose to captain the national women’s team and later became an
NCAA Division I collegiate athlete. Years of tournaments shaped her resilience — teaching discipline, endurance, and the grace to leave the last hole behind and turn her attention to the next tee. Today, she channels her journey as both an athlete and a well-equipped young woman into Tarzi Sport®, ensuring women’s presence and femininity remain at the heart of its mission.
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Swipe To Discover Mina's Journey
Elif stepped onto the fairways at three, following Mina, and instantly fell in love with the game. She has always played with a cheerful spirit, making enjoyment her priority while embracing competition. Following in her sister’s footsteps, she earned her place as a national golfer. Her path has been shaped by French culture, a family legacy that made her a Francophone from her earliest years, instilling discipline, curiosity, and a refined sense of aesthetics. As she grew into competitive golf, she underwent two knock knee operations that kept her on and off the fairways for three years, a defining experience that built her resilience and affirmed her integrity.
Today, as an active AJGA Leadership Links member, she dedicates each birdie to Shriners Children’s Hospital for the prosthetic operation of a junior. Her journey continues as an IJGA Bishops Gate Scholar; her second home for athletic development, personal growth and genuine friendships built on the true spirit of golf. As a child on the fairways, her bright colors, playful hairstyles, and joyful energy became her signature, inspiring the Tarzi Sport® Academy Kids Collection, created to encourage girls to discover golf early through voguish sportswear and join a wider mission of women’s emancipation. Her journey stands within how a young golfer’s efforts in the game can reach beyond fairways, turning style into voice and carrying sport to create community impact and uplift others in need.
Connect for Purpose. We invite you to embrace Elif’s mission within AJGA’s Leadership Links program.
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THE TEAM
Hülya Çetinkaya, Deputy General Manager of the power of production behind our initiative, embodies the strength and precision to thrive in a man’s world. Stepping in at a pivotal moment, she believed in the vision and now leverages her power to turn Tarzi Sport® from milestone to momentum. As an empowered woman, she combines discipline, directness, and a distinctly feminine presence standing with Idil Tarzi that commands respect. With over two decades of experience in apparel production and sourcing and an Executive MBA from Koç University, she brings expertise in negotiation, operations management, global sourcing, and business development.
For Tarzi Sport®, sourcing is more than procurement; it is the art of aligning quality with vision. Under Hülya’s leadership, this process becomes a bridge between knowledge and sustainability, ensuring our commitment to mindful excellence. Together, we tie our know-how to shape a better future for the sport we cherish, for the women we empower, for the business that creates work and transforms lives, and for the planet we share.
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Juan Cayo, Artistic Director of Digital Innovation at Tarzi Sport®, was born in Argentina and raised by a single mother who inspired him to push beyond his limits and always carry his potential further. A graduate of Universidad del Norte Santo Tomás de Aquino with a BA in Graphic Design, Juan first connected with Idil Tarzi through digital assignments, gradually becoming not only a key creative contributor but also the fearless navigator of style and the steady interpreter of Idil’s demanding eye for precision, quality, and excellence. Today, he plays a central role in shaping the brand’s aesthetic identity, collaborating with Idil, supplier chain 3D designers, and the teams driving the online and social presence to ensure every fashion artistic output reflects the vision. Beyond his innovative drive, Juan brings an uplifting, inspiring spirit — always reminding the team to enjoy the process together at every step of the journey.
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Kerem lives in California, USA. His friendship with Idil Tarzi began during their college years, when both were athletes and creatives, and from those early days of shared entrepreneurial spirit, he has remained a continuous contributor to Idil’s journey. He is the hand behind the Tarzi Sport® logo; the minimalist eye shaping its visual DNA, leaving an influence deeply woven into the identity of the brand. With both parents as designers, Kerem owes his ability to turn ideas into clear, unctional, and inspirational expressions to his family environment. He holds both a BA and an MFA in Graphic Design from Marmara University in Istanbul, along with more than 40 globally recognized awards. As a two-time Olympic archer, he carries the unity of mind and body — the focus on a single aim, the careful selection of thoughts, and the trust in clarity and intuition to guide creativity to its true destination.
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